Idols in Puri Para wear different brand of clothing, based on the fashion elements from the Pretty Rhythm universe - lovely, pop, sexy, cool, ethnic, and feminine. Each brand has different themes and designs unique to it, and are chosen depending on how good an idol would look in the brand's clothing.
Known Brands[]
There are currently five known brands:
Twinkle Ribbon[]
Main article Twinkle Ribbon. Manaka Laala's favored brand.It is a Lovely type brand,and as suggested by the brand name,incorporates many ribbons into its clothing.
Known Coords[]
- Cutie Ribbon Coord - The Coord worn by Lala during her first performance.
- Wonderland Macaron Happy Coord - The Coord worn by Lala in her second performance.
- Wonderland Rabbit Happy Coord - The Coord worn by Mireille with Lala in her second performance.
- Flower Meringue Coord - The Coords worn by Lala and Mireille in Episode 3.
Candy A La Mode[]
Minami Mireille's favored brand.It is a Pop type brand,and has candy-based clothing with bright,vivid colors.
- Magical Clown Coord - The Coord worn by Mireille during her performance alongside Lala in episode 1.
- Moritake Lime Coord - The Coord worn by Lala in episode 6.
- Moritake Orange Coord - The Coord worn by Mireille in episode 6.
Holic Trick[]
Hojo Sophie's favored brand.It is a Cool type brand.
Dreaming Girl[]
A "Premium Star" type brand. It seems to be Laala's secondary brand,but she has not worn the brand's clothing as of yet.
Baby Monster[]
It is Toudou Shion's favorite brand.It is a Punk type brand.
Fortune Party
It's Dorothy and Leona West's favored brand.It's a Pop type brand.
Marionette Mu
Is Bokerdole Faruru's favored brand.It's a Princess type brand.